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Academic work

Who Is It

A reimagined album cover for Michael Jackson’s “Who Is It”, built from the lyrics and David Fincher’s music video. Selected for Escuela Da Vinci’s first gallery exhibition.

Album cover mockup for “Who Is It”: a warm double exposure of a woman’s face, a city at dusk and a man walking through a doorway of light, with the vinyl record sliding out of the sleeve.
Course
Digital Image Processing, Escuela Da Vinci
Professor
Sergio Javier Faccinetti
Piece
Album cover for “Who Is It” (Dangerous, 1991)
Technique
Photomontage · Double exposure · Textures
Recognition
Selected for the first exhibition of the school’s gallery · Special mention

A cover built from the lyrics

Developed for the Digital Image Processing course at Escuela Da Vinci in Buenos Aires, this piece reimagines the cover of “Who Is It”, from Michael Jackson’s Dangerous. The starting point was a single scene from the music video, directed by David Fincher (Se7en, Fight Club), and its half-noir, half-art-deco look.

The brief wasn’t only about photomontage technique: it asked for a visual story built out of the song’s lyrics.

From obvious to cryptic

The cover moved from obvious to cryptic as the work progressed, because the more literal version always said less. The final piece layers a woman’s face, a city at dusk and a lone figure walking through a doorway of light, with worn textures that make it feel like a half-remembered film still. Along the way, the same elements were tested in other directions: a violet version with the lyrics typed over the sky, and a high-contrast take in black and acid green.

On the big screen

The piece was selected for the first exhibition of the school’s new gallery, a fully digital space, and received a special mention at the opening, where certificates were handed to the selected students. Seeing it at that scale, in a room full of people, is a very different experience from seeing it on a laptop.

High-contrast version of the cover in black and acid green: the woman’s face and the man walking through the doorway of light.
A more literal version of the cover: Michael Jackson’s silhouette looking down from a rooftop over an art deco skyline at sunset.
Violet version of the cover, with the song’s lyrics typed over the sky and the city.
Martín Malandra on stage holding his special mention certificate from Escuela Da Vinci, next to a member of the teaching team, with the selected album covers projected behind them.
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